Add Less

When you’re about to start a new website, what do you think first? Do you start with a library or framework you know, like React or Vue, or a meta-framework on top of that, like Next or Nuxt? Do you pull up a speedy build tool like Vite, or configure Read more…

Empathetic Animation

Animation on the web is often a contentious topic. I think, in part, it’s because bad animation is blindingly obvious, whereas well-executed animation fades seamlessly into the background. When handled well, animation can really elevate a website, whether it’s just adding a bit of personality or providing visual hints and Read more…

Care for the Text

How do you make a great website? Everyone has an answer at the ready: Flashy animations! The latest punk-rock CSS trick! Gradients! Illustrations! Colors to pack a punch! Vite! And, sure, all these things might make a website better. But no matter how fancy the application is or how dazzling Read more…

Show, Don’t Tell

How much time do you spend designing the content presentation for your websites? When you write a new blog post or create a new page, are you thinking about just the words, or how your readers will engage with those words? With these few tips in mind, you can make Read more…

Personalize it!

Ensuring accessibility is a clear path to making your website better. When you make your site accessible, you grow your audience, improve the experience for all people using it (not just those with accessibility needs), and you get SEO benefits as well. Along the same lines, preference-query customization is another Read more…